Teaching Mexico's fintech players to move fast and lean

Product Discovery process
Product Design
Product Management
Web Development

The client

Grupo Salinas

The challenge

Grupo Salinas is one of the biggest companies holding VCs in Latin America. They identified a business opportunity in debt consolidations as a B2C SaaS service but didn't know how or where to start so they knocked our door

The solution

We made a deep product discovery process to understand the industry, the users' needs, and the best way to achieve their goals. We started documenting every user journey to develop a new UX for their products and business in order to make the product easy to use for all the user personas. We ended up creating a refreshed public Webpage and UI that helped users engage even more in their experience
Teaching LATAM big companies
to move fast
We work with amazing clients
Projects     arrow_forward


Brand new product for airlines' airport operations optimization

Verne Group

Digital transformation
as a service